Product Case Study

Product Case Study

MATTERPORT DISCOVER

MATTERPORT DISCOVER

MATTERPORT DISCOVER

Matterport’s Discover site allows you to browse hundreds of thousands of 3D spaces, captured from around the world. Explore featured spaces and collections across diverse categories - all curated by our experts and community members. With self-guided virtual tours, you can experience the history and adventure of the world at your own pace—from anywhere.

Company

Matterport

Industry

  • Architecture Engineering & Construction

  • Travel & Hospitality

  • Real Estate

Credits

  • Product Management: Neal Poppelmeier

  • Engineering: Neil Sotirakopoulos

  • UX Design: Brandon Evans

  • Research: Greg Hanson

Opportunity

Matterport needed an immersive and engaging platform to showcase spaces captured using their cutting-edge technology. Traditional listing platforms lacked the ability to provide a truly interactive experience for potential buyers or renters. Matterport Discover aimed to fill this gap by offering a 3D gallery website that not only displayed properties but also allowed users to explore them as if they were physically present, revolutionizing the way real estate is showcased online.

Research

Extensive market research was conducted to understand the pain points of our customers — specifically our Photographer vertical, who depend on word of mouth to drive new business. Surveys, interviews, and user testing were employed to gather insights into user preferences, behaviors, and expectations when browsing property listings online. This research revealed a strong demand for a hub. One that could provide a better sense of the breadth of what Matterport technology could capture. Chief among these desires, our customers wanted to use this site to inspire and generate business leads.

Ideation

During the ideation phase, the team brainstormed various features and design concepts that could enhance the user experience on Matterport Discover. Key considerations included ease of navigation, intuitive controls for exploring properties, compatibility across devices, and integration with Matterport's existing technology stack. Sketches, wireframes, and mockups were iterated upon to ensure the final design would effectively address user needs and align with Matterport's brand identity.

Execution

With a clear understanding of the opportunity, informed by thorough research and guided by innovative ideation, the team proceeded to execute the development of Matterport Discover. Leveraging the latest web technologies and best practices in user experience design, the platform was built to seamlessly integrate with Matterport's 3D scanning technology while providing a smooth and intuitive browsing experience for users.

We conducted iterative testing and feedback loops along the way, to ensure that the final product met the high standards expected of Matterport's solutions. This proved critical in helping us avoid costly missteps and build a product our customers were excited to use.

Results

Since its launch, Matterport Discover has garnered widespread acclaim from from our customers and our customer's customer. The platform has significantly increased engagement with property listings, leading to higher SaaS conversion rates and faster sales cycles. Photographers have reported a notable improvement in the quality of leads generated through Matterport Discover, as users are better informed and more confident in their decision-making process. Overall, Matterport Discover has solidified Matterport's position as a leader in immersive visualization technology for the real estate industry, setting a new standard for online property showcasing.

Brandon Evans

Designing Delight in Every Detail.

© 2024 Brandon Evans

Matterport’s Discover site allows you to browse hundreds of thousands of 3D spaces, captured from around the world. Explore featured spaces and collections across diverse categories - all curated by our experts and community members. With self-guided virtual tours, you can experience the history and adventure of the world at your own pace—from anywhere.

Company

Matterport

Industry

  • Architecture Engineering & Construction

  • Travel & Hospitality

  • Real Estate

Credits

  • Product Management: Neal Poppelmeier

  • Engineering: Neil Sotirakopoulos

  • UX Design: Brandon Evans

  • Research: Greg Hanson

Opportunity

Matterport needed an immersive and engaging platform to showcase spaces captured using their cutting-edge technology. Traditional listing platforms lacked the ability to provide a truly interactive experience for potential buyers or renters. Matterport Discover aimed to fill this gap by offering a 3D gallery website that not only displayed properties but also allowed users to explore them as if they were physically present, revolutionizing the way real estate is showcased online.

Research

Extensive market research was conducted to understand the pain points of our customers — specifically our Photographer vertical, who depend on word of mouth to drive new business. Surveys, interviews, and user testing were employed to gather insights into user preferences, behaviors, and expectations when browsing property listings online. This research revealed a strong demand for a hub. One that could provide a better sense of the breadth of what Matterport technology could capture. Chief among these desires, our customers wanted to use this site to inspire and generate business leads.

Ideation

During the ideation phase, the team brainstormed various features and design concepts that could enhance the user experience on Matterport Discover. Key considerations included ease of navigation, intuitive controls for exploring properties, compatibility across devices, and integration with Matterport's existing technology stack. Sketches, wireframes, and mockups were iterated upon to ensure the final design would effectively address user needs and align with Matterport's brand identity.

Execution

With a clear understanding of the opportunity, informed by thorough research and guided by innovative ideation, the team proceeded to execute the development of Matterport Discover. Leveraging the latest web technologies and best practices in user experience design, the platform was built to seamlessly integrate with Matterport's 3D scanning technology while providing a smooth and intuitive browsing experience for users.

We conducted iterative testing and feedback loops along the way, to ensure that the final product met the high standards expected of Matterport's solutions. This proved critical in helping us avoid costly missteps and build a product our customers were excited to use.

Results

Since its launch, Matterport Discover has garnered widespread acclaim from from our customers and our customer's customer. The platform has significantly increased engagement with property listings, leading to higher SaaS conversion rates and faster sales cycles. Photographers have reported a notable improvement in the quality of leads generated through Matterport Discover, as users are better informed and more confident in their decision-making process. Overall, Matterport Discover has solidified Matterport's position as a leader in immersive visualization technology for the real estate industry, setting a new standard for online property showcasing.

Brandon Evans

Designing Delight in Every Detail.

© 2024 Brandon Evans

Matterport’s Discover site allows you to browse hundreds of thousands of 3D spaces, captured from around the world. Explore featured spaces and collections across diverse categories - all curated by our experts and community members. With self-guided virtual tours, you can experience the history and adventure of the world at your own pace—from anywhere.

Company

Matterport

Industry

  • Architecture Engineering & Construction

  • Travel & Hospitality

  • Real Estate

Credits

  • Product Management: Neal Poppelmeier

  • Engineering: Neil Sotirakopoulos

  • UX Design: Brandon Evans

  • Research: Greg Hanson

Opportunity

Matterport needed an immersive and engaging platform to showcase spaces captured using their cutting-edge technology. Traditional listing platforms lacked the ability to provide a truly interactive experience for potential buyers or renters. Matterport Discover aimed to fill this gap by offering a 3D gallery website that not only displayed properties but also allowed users to explore them as if they were physically present, revolutionizing the way real estate is showcased online.

Research

Extensive market research was conducted to understand the pain points of our customers — specifically our Photographer vertical, who depend on word of mouth to drive new business. Surveys, interviews, and user testing were employed to gather insights into user preferences, behaviors, and expectations when browsing property listings online. This research revealed a strong demand for a hub. One that could provide a better sense of the breadth of what Matterport technology could capture. Chief among these desires, our customers wanted to use this site to inspire and generate business leads.

Ideation

During the ideation phase, the team brainstormed various features and design concepts that could enhance the user experience on Matterport Discover. Key considerations included ease of navigation, intuitive controls for exploring properties, compatibility across devices, and integration with Matterport's existing technology stack. Sketches, wireframes, and mockups were iterated upon to ensure the final design would effectively address user needs and align with Matterport's brand identity.

Execution

With a clear understanding of the opportunity, informed by thorough research and guided by innovative ideation, the team proceeded to execute the development of Matterport Discover. Leveraging the latest web technologies and best practices in user experience design, the platform was built to seamlessly integrate with Matterport's 3D scanning technology while providing a smooth and intuitive browsing experience for users.

We conducted iterative testing and feedback loops along the way, to ensure that the final product met the high standards expected of Matterport's solutions. This proved critical in helping us avoid costly missteps and build a product our customers were excited to use.

Results

Since its launch, Matterport Discover has garnered widespread acclaim from from our customers and our customer's customer. The platform has significantly increased engagement with property listings, leading to higher SaaS conversion rates and faster sales cycles. Photographers have reported a notable improvement in the quality of leads generated through Matterport Discover, as users are better informed and more confident in their decision-making process. Overall, Matterport Discover has solidified Matterport's position as a leader in immersive visualization technology for the real estate industry, setting a new standard for online property showcasing.

Brandon Evans

Designing Delight in Every Detail.

© 2024 Brandon Evans